French cabling solutions expert ACOME Group has launched a new strategy – Connect to 2030 by Acome Group – to guide the Group through its next developmental phase in the automotive market.
The strategic plan, which also spans the telecommunications and construction markets, aims to improve ACOME’s ability to address rising customer demands. It is built on three core priorities: industrial transformation, international growth, and operational excellence. “In a sector where industrial agility, product innovation, and global presence are key, ACOME’s new strategy equips us to better support our automotive customers’ development—particularly in the areas of electrification, high-performance cabling, and co-development,” said ACOME Group CEO and newly appointed Chairman Frédéric Briand. “Connect to 2030 reaffirms the Group’s commitment to sustainable, agile, and innovation-driven growth, while keeping our customer at the center. I am excited to guide ACOME through this new strategic chapter that reflects our desire to lead this controlled transformation, while building on our cooperative roots and technological expertise.”
The strategic direction will be supported by ACOME Group’s new shared governance structure, headed by Briand and Deputy CEO Stéphane Samson, who has been confirmed in his role Briand now also assumes the role of Group Chairman, following the retirement of Jacques de Heere, who guided ACOME’s growth with dedication and vision for over three decades. Samson’s appointment alongside Briand strengthens the Group’s continuity while supporting its ambition for international expansion and sustainable development.
The new leadership is built on the complementary strengths of two seasoned professionals. Briand brings extensive experience in production, human resources, and international development. He previously led ACOME’s automotive subsidiary in Wuhan, China, and coordinated the Group’s Asia-Pacific operations—giving him a global perspective on industrial and strategic challenges.
Samson contributes deep expertise in commercial strategy, technological development, and innovation. With a background in the telecommunications and automotive sectors, he has a strong understanding of ACOME’s markets and a proven ability to deliver high-value solutions.
Together, they represent a balanced and forward-thinking leadership team—rooted in cooperative values, operational excellence, and a shared ambition for sustainable growth.
“We are committed to continuing our momentum, drawing on the collective intelligence and dedication of our teams,” said Samson. “Our strength lies in our ability to innovate together, understand our customers’ needs, and deliver sustainable, differentiated solutions. This new chapter in governance is an opportunity to enhance our agility and accelerate growth in our strategic markets.”
Under the leadership of Briand and Samson, both long-standing members of the company, ACOME will fully leverage its cooperative model by involving every member in shaping the future. The Group will also seek to evolve its industrial model toward greater competitiveness, digitalization, and environmental performance.
“With Connect to 2030 by ACOME Group, ACOME is laying the groundwork for the future – a future defined by resilience, cooperation, and responsible growth,” concluded Briand.