{"id":3419,"date":"2014-04-16T10:52:11","date_gmt":"2014-04-16T10:52:11","guid":{"rendered":"http:\/\/www.telecomstalk.com\/?p=3419"},"modified":"2018-06-06T10:12:08","modified_gmt":"2018-06-06T10:12:08","slug":"twitter-to-deliver-visionary-address-at-communicasia2014-and-broadcastasia2014-conferences","status":"publish","type":"post","link":"http:\/\/www.telecomstalk.com\/?p=3419","title":{"rendered":"Twitter to Deliver Visionary Address at CommunicAsia2014 and BroadcastAsia2014 Conferences"},"content":{"rendered":"<p><em>Address will highlight the power of live and authentic social engagement for businesses and brands<\/p>\n<p>More than 150 C-level executives to address industry trends and challenges for the ICT and Broadcast Industries<\/em><\/p>\n<p>The power of social media is undeniable, as people spend more time on social media platforms, surpassing everyday Internet activities such as checking emails. In 2013, social media activity was the most time consuming activity conducted online. <\/p>\n<p>Real-time social platform Twitter has more than 241 million users globally and is available in 35 languages. Shailesh Rao, <strong>Twitter Inc\u2019s<\/strong> Vice President for Americas, Asia Pacific and Emerging Markets, will deliver a visionary address at CommunicAsia2014 Summit and BroadcastAsia2014 International Conference titled <a href=\"http:\/\/www.communicasia.com\/index.php\/conference\/conference-programme\/conference-day-2-wednesday-18-june-2014\/\">\u201cYou Matter: Asians Shaping The Pulse of the World Through Live, Authentic Conversations\u201d<\/a> to examine the role of social media and its significance in today\u2019s society. The visionary address will be held on 18 June, 2014, at Marina Bay Sands, Singapore. <\/p>\n<p>Known for his previous role in building Local Search, India, and YouTube and Display across the region for Google, Shailesh Rao, now in charge of the largest international businesses for Twitter, will highlight how social media platforms are revolutionising societies, organisations, media and next-generation consumer behaviour. More than just a reflection of their lives, social media is now shaping political elections, global sporting events, TV shows, news, businesses, entertainment, disaster relief and all the things that matter most to consumers.<\/p>\n<p>\u201cMore than half of the world\u2019s population lives in the Asia Pacific region, and social media gives them the ability to connect with each other, while enabling their voices to be heard around the world. Now, more than ever, Asian consumers have the platform and desire to shape both local public discourse and the pulse of the world. These public conversations, ranging from personal interests to key cultural moments, provide everyday opportunities for governments, businesses, media organisations and influential personalities to connect with people across the region. Thus brands and businesses who embrace the power of social media for live, authentic conversations with Asian consumers will be the leaders of tomorrow,\u201d comments Shailesh Rao. <\/p>\n<p>Decision makers foraying into the world of social media can also hear from Rao\u2019s address about the importance of engagement and why it is the only social currency that truly matters. <\/p>\n<p>Rob van den Dam, <strong>IBM Corporation\u2019s<\/strong> Global Telecom Leader Institute Business Value will deliver the opening keynote address for the newly developed <a href=\"http:\/\/www.communicasia.com\/index.php\/conference\/conference-programme\/conference-day-1-tuesday-17-june-2014\/#trigger2\">\u201cDigital and Social Disruptions\u201d<\/a> track on 17 June, 2014. Speaking on the topic, \u201cSocial Media and the Power of Asian Consumers,\u201d Rob van den Dam will present results from IBM\u2019s 2014 Telecom Consumer Survey, conducted across 35 countries, and share examples of how telecom operators are adopting social media to achieve their goals.<\/p>\n<p>Together with speakers from other social media giants, including Benjamin Grubbs, APAC Head, Partner Marketing, <strong>YouTube<\/strong>, Sergio Salvador, Head of Southeast Asia, Strategic Partnerships, Google, Nitin Mathur, Head of Marketing, <strong>Yahoo!<\/strong> India &#038; SEA, Erin Dwyer, Executive Director, Digital Marketing, Starz and Ronen Mense, Vice President of Sales and Business Development Operations, <strong>MassiveImpact<\/strong>, delegates to the CommunicAsia2014 Summit, BroadcastAsia2014 International Conference and Creative Content Production Conference can expect thought-provoking tracks addressing the latest trends in social media and challenges faced by businesses, such as: <\/p>\n<p>CommunicAsia2014 Summit Topics:<br \/>\n\u2022\tDigital and social disruptions<br \/>\n\u2022\tTying social business and apps together<br \/>\n\u2022\tThe importance of social media compliance and why business needs social media and beyond<\/p>\n<p>BroadcastAsia2014 International Conference Topics:<br \/>\n\u2022\tThe role of social media in the future of TV<br \/>\n\u2022\tThe synergies between second screen, social media and advertising revenue<br \/>\n\u2022\tBringing the power of Twitter to TV and more <\/p>\n<p>Creative Content Production Conference Topic:<br \/>\n\u2022\tCreating \u201cSocial\u201d Content to Reach Out to Connected Viewers<\/p>\n<p><strong>An impressive C-suite from world\u2019s leading enterprise technology companies<\/strong><br \/>\nMore than 150 C-level executives will deliver key updates and share case studies on a wide range of the latest trends and technology advancements, such as Over-the-Top (OTT), Internet of Things (IoT), enterprise mobility, Bring Your Own Device (BYOD), Ultra-High Definition (UHD)\/4K, multi-screen broadcasting and many more.<br \/>\nSome of the participating speakers include: <\/p>\n<p>\u2022\tPierre Benoist d\u2019Anthenay, Deputy CEO, Eutelsat Asia<br \/>\n\u2022\tJeremy Kung, Executive Vice President of New Media and CEO of Telekom Malaysia,<br \/>\n\u2022\tJim Egan, Chief Executive Officer, BBC Global News,<br \/>\n\u2022\tJoe Igoe, Chief Technology Officer of MediaCorp,<br \/>\n\u2022\tJonathan Laor, Chief Executive Officer of Applicaster,<br \/>\n\u2022\tMike Lake, Chief Executive Officer, Pinewood Iskandar Malaysia Studios,<br \/>\n\u2022\tPhilip Yen Group, Head of Emerging Payments, Asia Pacific, Middle East &#038; Africa of Mastercard,<br \/>\n\u2022\tSean Horan, Director of M2M Business Development of AT&#038;T,<br \/>\n\u2022\tRoss Cormack, CEO, Ooredoo Myanmar,<br \/>\n\u2022\tTroy Malone, General Manager, Asia Pacific of Evernote,<br \/>\n\u2022\tWilliam Barney, Chief Executive Officer of Reliance Globalcom and many more<\/p>\n<p>\u201cThe wide range of topics covered at previous editions of CommunicAsia2014 Summit and BroadcastAsia2014 International Conference provided us with decisive information for our business, especially in recent years with the convergence of the ICT and broadcast industries,\u201d notes Pierre Benoist d\u2019Anthenay. \u201cThe conferences also gave us the opportunity to network with customers and partners.\u201d  <\/p>\n<p>The CommunicAsia2014 Summit and BroadcastAsia2014 International Conference are held alongside the CommunicAsia2014, EnterperiseIT2014 and BroadcastAsia2014 exhibition on 17 \u2013 21 June 2014. Together, the shows feature the most up to date technologies and products for the ICT, broadcasting, film and digital entertainment industries to enable businesses to retain their competitive edge.<\/p>\n","protected":false},"excerpt":{"rendered":"<p><em>Address will highlight the power of live and authentic social engagement for businesses and brands<\/p>\n<p>More than 150 C-level executives to address industry trends and challenges for the ICT and Broadcast Industries<\/em><\/p>\n<p>The power of social media is undeniable, as &#8230; <span class=\"more-link\"><a href=\"http:\/\/www.telecomstalk.com\/?p=3419\" class=\"more-link\">Read More<\/a><\/span><\/p>\n","protected":false},"author":2,"featured_media":3356,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[90,19,234,231,233,235,136,230,229,232],"class_list":["post-3419","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-broadcastasia","tag-communicasia","tag-eutelsat","tag-ibm-corporation","tag-massiveimpact","tag-mediacorp","tag-myanmar","tag-twitter","tag-yahoo","tag-youtube"],"_links":{"self":[{"href":"http:\/\/www.telecomstalk.com\/index.php?rest_route=\/wp\/v2\/posts\/3419","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.telecomstalk.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.telecomstalk.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.telecomstalk.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.telecomstalk.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3419"}],"version-history":[{"count":2,"href":"http:\/\/www.telecomstalk.com\/index.php?rest_route=\/wp\/v2\/posts\/3419\/revisions"}],"predecessor-version":[{"id":3421,"href":"http:\/\/www.telecomstalk.com\/index.php?rest_route=\/wp\/v2\/posts\/3419\/revisions\/3421"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.telecomstalk.com\/index.php?rest_route=\/wp\/v2\/media\/3356"}],"wp:attachment":[{"href":"http:\/\/www.telecomstalk.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3419"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.telecomstalk.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3419"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.telecomstalk.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3419"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}